Helping Good People Get Better Loans

Check Your Rate
Back to Credit Education

Decline Definition

For investors, the term decline definition relates to a reduction in the value of stock in relationship to its opening price.  The advance/decline index measures the differences between advancing and security prices. It’s considered one of the strongest indicators for predicting the overall direction of the market.

By refining the term decline definition to apply to payday loans, you can get a good idea of how payday loans can damage financial health.  Many payday loans quickly escalate, so that the amount that you originally borrowed is sharply lower than the amount that you eventually have to repay. Just as the advance/decline index can provide insight into the stock market, the steady increase in the total amount owed on payday loans versus the amount that you initially borrowed frequently indicates that payday loans are almost always a poor financial move.

Applying the term decline definition to LoanNow indicates an entirely different scenario. Unlike payday loans, payments made toward your LoanNow balance actually reduces the amount that you owe. By making regular payments, you steadily decrease the amount that you owe until your balance is zero.  And while a zero balance is frequently bad news for stock investments, that’s definitely not the case with LoanNow.

installment loansPayday Loans:

Many payday loans are initially made only for a few hundred dollars.  But you’re almost doomed to pay many times what you borrowed before your payday loan is paid off. That’s because payday loans carry prohibitively high annual percentage rates (APR) coupled with unrealistically short repayment periods that are geared to your next pay period. Depending on how often you’re paid, you could be expected to repay the entire payday loan within a week or two weeks.

If that sounds like a situation where paying off the loan on time seems impossible, that’s because it often IS impossible. According to the Consumer Finance Protection Bureau, four out of five payday loans are rolled over at least once. In fact, the average payday loan borrower takes out 8 loans annually, remaining in debt for five months out of the year. Given these grim statistics, it’s easy to imagine how someone could become underwater on a payday loan, much like an underwater mortgage.


With LoanNow, the phrase decline definition takes on an interpretation that is closer to how investors use the term.  Unlike payday loans, our repayment system is based on manageable monthly payments – not payments geared toward your next paycheck. And we never do rollovers. Instead, we reach out to borrowers who are struggling to help them get back on track.  We also reward borrowers who do maintain consistent on-time payments with lower interest rates on future LoanNow loans.

If that sounds like a winning investment to you, let our innovative lending system decline your financial shortfalls while advancing your overall financial health!

Check Your Rate

Why LoanNow

  • 5-Minute Application

    All it takes is a few minutes. We’re fast, easy and headache-free.

  • Fast & Easy Approval

    Get your quick loan approval online. Money in minutes. †

  • Deposit to Your Account

    Funds are deposited fast into your bank account! ‡

How It Works

  • Apply Now

    Complete our easy online application. It takes 5 minutes and there is no paperwork and no faxing required.

  • Get Approved

    You will get a quick loan approval decision. We are a direct lender so there is no long wait for an answer.

  • Get Your Money

    We deposit your money right into your bank account. Your installment loan payments come from the same account - automatic, no hassles.

What We're About

  • "We believe we can change the world by helping people with less than great credit get back on track."

    Miron, The Team

  • "Our loans reward you for good behavior instead of trapping you in an endless spiral of interest & penalties."

    Harry, The Team

  • "Our mission is to build the fastest & easiest way to get a loan."

    Jesse, The Team

Grow Your Score

Our personal loans reward you for good behavior instead of trapping you in an endless spiral of interest & penalties. Together, we grow your LoanNow score to unlock better rates.

LoanNow Score

* Funds will be distributed via ACH. Most banks will post the funds to your account by the next business day. Subject to underwriting approval.

** Subject to online availability and underwriting may request additional items prior to final approval.

† Loan approvals are subject to underwriting criteria and the approval process may take longer if required items are not able to be verified online or additional items are requested.

‡ Funds will be distributed via ACH. Most banks will post the funds to your account by the next business day. One’s bank will determine when funds are actually available.